Sunday, March 21, 2010

Inspirational Graphic standards manuals

I like the over all flow of this one -
http://www.easy.com/PDFs/easyGroup_Brand_Manual.pdf

I also liked this one because it was easy to follow and simplistic with a consistent flow -
http://www.admin.cam.ac.uk/offices/communications/services/identityguidelines/guidelines-full.pdf

Wednesday, March 10, 2010

cont...



This is the other system which would be a send single send out that would inform the future consumers about the product. Also included in the system are two business cards that can be torn off and serve as coupons, one for at the liquor store and one for at the bar. The colors for both of these systems where generated from the palette of ginger.

a start to the systems




Mk so here is my first systems, the first would be an envelope that gets sent out and within it is included a letterhead that serves more as a promotional and informational piece about the company, this piece is intended to get the reader interested in the company and make them want a refreshing brew from Hawkers. Also included in the mail out is a multi-functional business card that would also serve as a coaster.
http://www.lefthandbrewing.com/
other ginger beers I found, one being Juju ginger